(1997 ott, Volume 110, Supplemento)

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Indice articoli
Summary
San Paolo News
When the videocassette enters the bookstore
0. The economic background
Novartis edizioni is born
1. Demand
2. Production
Licosa: on line services and information
3. Price
4. Regulations
News... in the bookstore
5. The companies
6. The market
6.1. Children's publishing
6.2. Schoolbook publishing
6.3. University publishing
6.4. Publishing for the professional market
6.5. Religious publishing
6.6. Electronic publishing
6.7. Home video
7. Sales channels
8. Conclusion

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